VOLUME XI- ISSUE VIII-AUGUST-SPECIAL ISSUE-2019
1. A COMPARATIVE STUDY BETWEEN PUBLIC AND PRIVATE INSURANCE COMPANY IN INDIA
Dr.k.padmavathy, B . Lalitha subhanam; E.M.G Yadava women’s college, Madurai
Page No: 1-12
DOI:18.0002.IJAEMA.2019.V11I8.208301.003056
2. A DESCRIPTIVE STUDY ABOUT THE ENTREPRENEURS AND MAGNANIMOUS – START UP PROGRAMME
Dr.A. Saleth Mary Vetriselvi; St. Mary’s College (Autonomous) Thoothukudi
Page No: 13-18
DOI:18.0002.IJAEMA.2019.V11I8.208301.003057
3. A REVIEW STUDY ON ROLE OF HUMAN RESOURCES MANAGEMENT IN GROWING START-UPS
Dr.T Srinivasan; Annamalai university, Annamalainagar Chidambaram
Vidya Sarat G; School of Management studies Garden City University, Bangalore
Page No: 19-25
DOI:18.0002.IJAEMA.2019.V11I8.208301.003058
4. A ROLE ON RURAL DEVELOPMENT IN MATRICULATION SCHOOLS
P.Lakshmanan, Dr.M.Balasubramaniam; Yadava College,Madurai
Page No: 26-32
DOI:18.0002.IJAEMA.2019.V11I8.208301.003059
5. A RUNWAY OF GOVERNMENT E-MARKETPLACE AND SWAYATT STARTUP IN INDIA
M.NAVANEETHAKRISHNAN; Yadava College,Madurai
Page No: 33-40
DOI:18.0002.IJAEMA.2019.V11I8.208301.003060
6. A STUDY ON CUSTOMERS PREFERENCE FOR INTERNET BANKING SERVICES IN VIRUDHUNAGAR DISTRICT
Dr.V.Anand; Madurai Kamaraj Unversity Constituent College of Arts and Science, Chettikurichi
Page No: 41-49
DOI:18.0002.IJAEMA.2019.V11I8.208301.003061
7. A STUDY ON EFFECTIVE UTILIZATION OF ICT AMONG THE COLLEGE STUDENTS WITH SPECIAL REFERENCE TO
Dr.N.MANIVANNAN; VELS Institute of Science, Technology and Advanced Studies (VISTAS), Pallavaram, Chennai
Page No: 50-57
DOI:18.0002.IJAEMA.2019.V11I8.208301.003062
8. A STUDY ON ENTREPRENEURIAL ASPIRATIONS OF COLLEGE STUDENTS IN TIRUNELVELI DISTRICT
S.Thiraviyam, Dr.S.Peter Emil Jebakumar; Sri Ram Nallamani Yadava College of Arts and Science, Kodikurichi, Tenkasi
Page No: 58-69
DOI:18.0002.IJAEMA.2019.V11I8.208301.003063
9. A STUDY ON MANAGEMENT OF NON-PERFORMING ASSETS IN CONTEST OF INDIAN BANKING SYSTEM
A.Karthikadevi, Dr.K.Alagar; E.M.G Yadava Women?s College
Page No: 70-76
DOI:18.0002.IJAEMA.2019.V11I8.208301.003064
MYTHILI D, HARSHINISHRILAYA.V, RINU MEENAKSHI K S; PSGR Krishnammal College for Women
Page No: 77-86
DOI:18.0002.IJAEMA.2019.V11I8.208301.003065
11. A STUDY ON POTENTIAL WOMEN ENTRPRENEURS’ PERCEPTION TOWARDS BLUE OCEAN STRATEGY (WITH SPECIAL
REFERENCE TOWARDS TO MADURAI CITY)
Mrs. S. Rachel, Ms. D. Deva Sangeetha; Lady Doak College, Madurai
Page No: 87-93
DOI:18.0002.IJAEMA.2019.V11I8.208301.003066
12. A STUDY ON THE CHALLENGES AND OPPORUNITIES FACED BY YOUNGSTERS IN BUILDING START-UPS
ABHILASH N1, Dr R MABEL SULOCHANA2; NMC College, Marthandam
Page No: 94-103
DOI:18.0002.IJAEMA.2019.V11I8.208301.003067
13. A STUDY ON THE PERFORMANCE AND ITS IMPACT OF PRADHAN MANTRI MUDRA YOJANA
Dr.Mrs.S.P.Sugapriya; E.M.G Yadava Women?s College, Madurai
Page No: 104-110
DOI:18.0002.IJAEMA.2019.V11I8.208301.003068
14. A STUDY ON WOMEN ENTREPRENEURS IN STARTUP INDIA: CHALLENGES AND OPPORTUNITIES (WITH SPECIAL
Dr.M.NEELAVATHY; E.M.G Yadava Women?s College, Madurai
Page No: 111-119
DOI:18.0002.IJAEMA.2019.V11I8.208301.003069
15. YOUTH ENTREPRENEURSHIP AS A WAY OF BOOSTING INDIAN ECONOMY-STARTUPINDIA
Mrs.R.JEYANTHI; E.M.G Yadava Women?s College(Autonomous), Madurai
Page No: 120-128
DOI:18.0002.IJAEMA.2019.V11I8.208301.003070
16. An appraisal of Entrepreneurial Intention and Attitude of MBA Students towards Entrepreneurship in Theni District
Ms.R.Rathna; Nadar Saraswathi College of Arts and Science, Theni
Mrs.N.Nalini; Cardamom Planter’s association College, Bodi
Page No: 129-135
DOI:18.0002.IJAEMA.2019.V11I8.208301.003071
17. AN EMPIRICAL STUDY ON IMPACT OF INVESTMENT ON INVESTORS IN TENKASI (With reference to working women)
S.RAMAR, Dr.K.N.MARIMUTHU; Manonmaniam Sundaranar University, Abishekapatti, Tirunelveli
Page No: 136-150
DOI:18.0002.IJAEMA.2019.V11I8.208301.003072
18. ATTITUDE OF INVESTORS TOWARDS INVESTMENT IN STARTUP IN KANYAKUMARI DISTRICT
G.ThankachyGeethu; S.T. Hindu College, Nagercoil, Kanyakumari District, Tamilnadu
Dr. K. Meena; SreeAyyappa College For Women, Chunkankadai, Nagercoil, Kanyakumari District, Tamilnadu
Page No: 151-155
DOI:18.0002.IJAEMA.2019.V11I8.208301.003073
K.Latha, Dr.M.Vakkil; Periyar University,Salem
Page No: 156-163
DOI:18.0002.IJAEMA.2019.V11I8.208301.003074
20. BENEFITS OF ENTREPRENEURS FROM STARTUP INDIA SCHEME
Dr.T. SATHIYA SHEILA; E.M.G. Yadava Women?s College,Madurai
Page No: 164-173
DOI:18.0002.IJAEMA.2019.V11I8.208301.003075
21. BLUE OCEAN STRATEGY: OPPORTUNITIES FOR ENTREPRENEURS OF STARTUP INDIA SCHEME
Dr. Emmanuel DK Meduri; Aurobindo College of Business Management Chintapally Guda, Ibrahimpatnam, RR Dist, Telangana
Dr. A. Nageswara Rao; Guru Nanak Institutions Technical Campus Ibrabimpatnam, RR Dist
Page No: 174-181
DOI:18.0002.IJAEMA.2019.V11I8.208301.003076
Dr. M.S.MEENAKSHI; SRI MEENAKSHI GOVERNMENT ARTS COLLEGE FOR WOMEN (AUTONOMOUS), MADURAI
Page No: 182-187
DOI:18.0002.IJAEMA.2019.V11I8.208301.003077
23. Challenges and Issues Faced by Startup Hotel Indus (with Special Reference to Madurai City)
A.SATHYA LEKHA, Dr.M.Bala Subramaniam; Yadava College, Madurai
Page No: 188-194
DOI:18.0002.IJAEMA.2019.V11I8.208301.003078
24. “ DETERMINANTS OF JOB SATISFACTION OF COLLEGE TEACHERS”
Mrs.D.Reena, Dr.V.Pushpalatha; E.M.G. Yadava Women’s College (Autonomous), Madurai
Page No: 195-200
DOI:18.0002.IJAEMA.2019.V11I8.208301.003079
25. “CONSUMER ATTITUDE TOWARDS E- MARKETING IN MADURAI CITY”
P. L. Savithree; EMG Yadava Women?s College, Madurai, Tamilnadu
Dr. A. Thenmozhi; Sri Meenakshi Govt. Arts College for Women, Madurai, Tamilnadu
Page No: 201-208
DOI:18.0002.IJAEMA.2019.V11I8.208301.003080
26. CONSUMER BUYING BEHAVIOR TOWARDS GREEN PRODUCTS
Dr.S.RAMKUMAR; Hindustan College of Arts and Science, Coimbatore
K.SATHIYA PRIYA; PSGR Krishnammal College for Women, Coimbatore
Page No: 209-219
DOI:18.0002.IJAEMA.2019.V11I8.208301.003081
27. CONSUMER PERCEPTION TOWRADS ETHICS IN SUPERMARKET BUSINESS
Dr.E.B.Gnaneswaran; Sourashtra College Madurai
Page No: 220-227
DOI:18.0002.IJAEMA.2019.V11I8.208301.003082
28. A STUDY ON CUSTOMER AWARNESS TOWARDS E-BANKING SERVICES IN TIRUNELVELI TOWN
V.GOKULANACHIYAR, DR.K.RAJAMANNAR
Page No: 228-236
DOI:18.0002.IJAEMA.2019.V11I8.208301.003083
29. Startup India – Business Opportunities in Tamil Nadu
Dr. K. Jeyaprakash; Government Arts College, Melur, Madurai
Page No: 237-242
DOI:18.0002.IJAEMA.2019.V11I8.208301.003084
30. HANDLOOM WEAVING INDUSTRY WITH SPECIAL REFERENCE DEENDAYAL HATHKARGHA PROTSAHAN YOJANA (DDHPY)
Dr. Mrs.T.Hema; E.M.G Yadava Women’s College, Madurai
Page No: 243-247
DOI:18.0002.IJAEMA.2019.V11I8.208301.003085
31. An Empirical study on the perception of Salaried Women on Equity Investments
Dr. P. Hemavathy; Institute of Distance Education University of Madras
Page No: 248-256
DOI:18.0002.IJAEMA.2019.V11I8.208301.003086
32. RURAL ENTRPRENEUR DEVELOPMENT OF STATRTUP IN INDIA– CHALLENGES AND OPPORTUNITIES
Dr.T. Venkatesan, Dr.S. Chandrasekaran; Vivekananda College, Tiruvedakam West, Madurai
Page No: 257-265
DOI:18.0002.IJAEMA.2019.V11I8.208301.003087
33. Kerala Startup Mission – An overview of the Student Schemes with special reference to Innovation Entrepreneur Development Centre
Dr. V. Soniya; Sree Ayyappa College for Women, Chunkankadai Nagercoil, Kanniyakumari District
Page No: 266-272
DOI:18.0002.IJAEMA.2019.V11I8.208301.003088
34. A Study on Opportunities and Challenges -Startup India
Dr.M.Vairavan, R.Muthulakshmi; G.Venkataswamy Naidu College, Kovilpatti
Page No: 273-276
DOI:18.0002.IJAEMA.2019.V11I8.208301.003089
35. BLUE OCEAN STRATEGY IN STARTUPS
Dr.S.VIJAYAPRASANNADEVI; The Madura College
Page No: 277-284
DOI:18.0002.IJAEMA.2019.V11I8.208301.003090
36. AN ANALYSIS OF STARTUP ENTREPRENEURIAL ECOSYSTEM IN INDIA
Mrs. S.K.Sudha; E.M.G.Yadava Women’s College, Madurai
Page No: 285-291
DOI:18.0002.IJAEMA.2019.V11I8.208301.003091
37. FDI And Startup India In Economic Growth
Dr.P. Govindaraju, Dr.K. Manikandan
Page No: 292-301
DOI:18.0002.IJAEMA.2019.V11I8.208301.003092
38. STARTUP INDIA SCHEME FOR ENTREPRENEURS’ – OUTCOMES
P.ISWARYALAKSHMI; Sourashtra College
Dr. J.T.SHARMILA; Saraswathi Narayanan College
Page No: 302-309
DOI:18.0002.IJAEMA.2019.V11I8.208301.003093
39. Financial Analysis and Performance of Bharat Petroleum Corporation Limited In the period of 2013-2018
Dr. M. N. MOHAMED ABUSALI SHEIK; Sadakathullah Appa College, Tirunelveli
Dr. A.MUTHULAKSHMI; Rajapalayam Rajus? College, Rajapalayam
Page No: 310-322
DOI:18.0002.IJAEMA.2019.V11I8.208301.003094
40. CONSUMER ATTITUDE TOWARDS PERSONAL CARE PRODUCTS WITH SPECIAL REFERENCE TO FMCG IN TRICHY
S.Dhurga Devi, Dr.M.Bala Subramaniam; Yadava College, Madurai
Page No: 323-329
DOI:18.0002.IJAEMA.2019.V11I8.208301.003095
41. GREEN ENTERPRENEURSHIP-CHALLENGES AND OPPORTUNITIES
Vishnu S (18113111011040 ), Dr. P.V. Lal Wilson; NMC College
Page No: 330-339
DOI:18.0002.IJAEMA.2019.V11I8.208301.003096
42. GREEN ENTREPRENEUR CHALLENGES AND OPPORTUNITIES IN INDIA
Dr. S. CHANDRASEKARAN, K.PRAVEENKUMAR; Vivekananda College, Tiruvedakam West
Page No: 340-345
DOI:18.0002.IJAEMA.2019.V11I8.208301.003097
43. GREEN ENTREPRENEURSHIP: A CASE STUDY ON PUNARBHAVAA SUSTAINABLE PRODUCTS INDIA
Dr.M.Theivanayaki, Dr.M.Ganeshwari, Ms.S.Janani; PSGR Krishnammal College for Women, Coimbatore
Page No: 346-350
DOI:18.0002.IJAEMA.2019.V11I8.208301.003098
44. GREEN ENTREPRENEURSHIP- CHALLENGES AND OPPORTUNITIES
DR. P. REGINA DEVI; MKU College, Madurai
Page No: 351-356
DOI:18.0002.IJAEMA.2019.V11I8.208301.003099
45. Green Entrepreneurship: A Conceptual Overview
Dr. A. Madhu Prasad; Ayya Nadar Janaki Ammal College (Autonomous), Sivakasi
Page No: 357-365
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030100
46. GREEN ENTREPRENEURSHIP : A STUDY ON CONSUMER’S VIEWS AND ATTITUDES OF GREEN PRODUCT IN INDIA
Dr.V.Pushpalatha; E.M.G. Yadava Women’s College
Page No: 366-371
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030101
47. Growth and sustainability of start-ups in MSME- Issues and Challenges
DR. S Rukkumani; M K University Constituent College
Page No: 372-380
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030102
48. IMPACT OF TRAINING ON SELF HELP GROUP AS AN ENTREPRENEURS
Mrs.A.Amora; St.Mary?s College (Autonomous),Thoothukudi
Page No: 381-385
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030103
49. Teaching Effectiveness of CollegeTeachers in relation to their Emotional Intelligence
Mr.P.RAMACHANDRAN; Arul Anandar College, Karumathur
Dr.K.PUSHPA VENI; V.H.N.S.N College, Virudhunagar
Page No: 386-392
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030104
50. Knowledge of Chemistry in Life among Higher Secondary School Students
S.Murugan, Dr.G.Hema; Periyar University,Salem, TamilNadu
Page No: 393-398
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030105
51. NEED OF WOMEN STUDENTS IN HIGHER EDUCATION
M.Prabha, Dr.G.Hema; Periyar University, Salem, Tamil Nadu
Page No: 399-406
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030106
52. “MAKING THE COMPETITION IRRELEVANT” – BLUE OCEAN STRATEGY
Dr. G. Stella Beatrice Nirmala, Mrs. A. Indra Refline Missier; St. Mary’s College (Autonomous), Thoothukudi
Page No: 407-420
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030107
53. FACTORS INFLUENCING BEHAVIORAL INTENTION TO USE E-WALLET IN CHENNAI CITY
M. MOHANA PRIYA, Dr. Mrs. TAMILARASI MAILACHALAM; Madras Christian College, East Tambaram, Chennai, Tamil Nadu
Page No: 421-426
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030108
54. A Study of Attitude of Customers towards Gold Ornaments Advertisement
Mrs.R. Boomadevi; E.M.G Yadava Women?s College,Madurai
Dr.Mr.S.Irullappan; Madurai Kamaraj University College, Madurai
Page No: 427-441
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030109
55. NEED AND IMPACT OF STARTUP SCHEME IN INDIA
J AJITHA; ST.MARY’S COLLEGE (AUTONOMOUS), THHOTHUKUDI
Page No: 442-448
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030110
56. “Opportunities for the Female domestic workers to become Entrepreneurs”
Dr. B. Dhana Lakshmi, Dr. R. Panchalan; IDE, University of Madras
Page No: 449-458
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030111
57. OVERVIEW OF GREEN ENTREPRENEURSHIP OPPORTUNITIES & CHALLENGES
Mrs.J.RAJALAKSHMI, Mrs.S.SRIDHARSHINI; angayarkarasi College For Arts & Science For Women
Page No: 459-465
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030112
58. PERCEPTION OF ENTRPRENERURS TOWARDS TECHNOLOGY ADOPTION AND SUCCESS IN STARTUP (WITH
SPECIFIC REFERENCE TO SELECT ENTREPRENEURS IN CHENNAI)
Dr.R.Lakshmi; S.S.S.Shasun Jain womens’ college, T.Nagar, Chennai
Page No: 466-474
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030113
P.Sahaya Princy; Madurai Kamaraj University, Madurai, Tamil Nadu
Dr.S.Hasan Banu; Hajee Karutha Rowther Howdia College. Uthamapalayam, Tamil Nadu
Page No: 475-487
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030114
R. Rajkumar, Dr. G. Hema; Periyar University, Salem
K. Malini; Sri Sarada College of Education (Autonomous), Salem
Page No: 488-493
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030115
61. Life Cycle and Challenges of startups
Rajendra Prasad, Pramod N; Noble Group of institution
Page No: 494-499
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030116
62. A STUDY ON THE PROBLEMS FACED BY STUDENTS DURING REPAYMENT OF EDUCATIONAL LOAN IN ERODE DISTRICT
Dr. C.Paramasivan; Periyar EVR College (Autonomus), Tiruchirappalli , Tamil Nadu
S. Karpakam; Vivekanandha College for Women, Tiruchengode, Tamil Nadu
Page No: 500-516
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030117
63. ROLE OF ICT IN ENTREPRENEURSHIP DEVELOPMENT – WITH SPECIAL REFERENCE TO SMALL SCALE ENTREPRENEURS
Gayathri M.S, Dr. P.V. Lal Wilson; NMC College, Marthandam, Tamil Nadu (Affiliated to Manonmaniam Sundaranar University Tirunelveli )
Page No: 517-525
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030118
64. WOMEN CUSTOMER SATISFACTION TOWARDS PURCHASE OF DRESS MATERIALS IN BARGUR TESTILE MARKET
Dr.S.M.Krishnan, M.Lavanya; Government Arts College (Men) Krishnagiri
Page No: 526-536
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030119
65. START UP INDIA – OPPORTUNITIES AND CHALLENGES OF HEALTHCARE INDUSTRY
Mr. EBRAIM I, Dr. J. IMMANUEL NALLATHAMBI; NAZARETH MARGOSCHIS COLLEGE, PILLAIYANMANAI,NAZARETH, THOOTHKUDI, TAMIL NADU
Page No: 537-544
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030120
66. START UP INDIA STAND UP INDIA: THE PEDAGOGY FOR EDUCATION INSTITUTE
A.Scarlet; Jayaraj Annapackiam College for Women, Periyakulam
Page No: 545-552
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030121
67. Start-up India – Growth of Business Sectors
Dr. M. Balasubramaniam, Prof. N. Malaiselvam; Yadava College (Co-Ed.), Madurai
Page No: 553-558
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030122
68. Entrepreneurships’ competencies and Innovative startup intention
Dr. A.S.Chellameena; C.S.I College of Arts and Science for Women, Madurai
Page No: 559-564
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030123
69. THE ROLE OF ICT IN ENTREPRENEURSHIP DEVELOPMENT IN VIEW OF AUTOMOBILE INDUSTRIES
Dr. A.P.S GANDHIMATHY; Senthamarai College of Arts and Science, Madurai
M. MEERADEVI; Presidency College, Chennai
Page No: 565-575
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030124
70. Green Entrepreneurship – An Insight On India’s Contribution Towards Sustainable Development
V.Akalya; PSGR Krishnammal College for Women. Coimbatore
Page No: 576-583
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030125
71. WOMEN EMPOWERMENT- A PERSPECTIVE STUDY ON NAMAKKAL DISTRICT
Dr.K.PRIYA, Mrs.V.CHITRA; Vivekanandha College of Arts and Sciences for Women(Autonomous), Tiruchengode, Namakkal , Tamilnadu
Page No: 584-590
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030126
72. WOMEN EMPOWERMENT THROUGH SELF GROUP-A STUDY IN COIMBATORE DISTRICT
G. Nagamuthu, M.Swarnamalya, M.Pavithra; Department of Business Administration (IB&RM), PSGRKCW
Page No: 591-596
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030127
73. WOMEN ENTREPRENEURS IN INDIA – CONSTRAINTS AND CHALLENGES WHILE STARTUP
Dr. Kala Ranjani. R; Subbalakshmi Lakshmipathy College of Science
Page No: 597-604
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030128
74. A SWIFT TO BRAND EVANGELIST: AN EVOLUTION IN BRAND LOYALTY
Dr. R. Kajapriya; Mannar Thirumalai Naicker College, Madurai
Prof. B. Dinesh Kumar; Hallmark Business School, Trichy
Page No: 605-610
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030129
75. RISK BASED BY INTERNET BANK – AN OVERVIEW
Mrs. ANITHA NESAMALR J; GOVINDAMMAL ADITANAR COLLEGE FOR WOMEN, TIRUCHENDUR, THOOTHKUDI, TAMIL NADU
Dr. J. IMMANUEL NALLATHAMBI; NAZARETH MARGOSCHIS COLLEGE PILLAIYANMANAI, NAZARETH, THOOTHKUDI, TAMIL NADU
Page No: 611-620
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030130
76. EFFICACY OF TOURISM ENTREPRENEURS DIGITAL MARKETING TECHNIQUES: AN ANALYSIS
Dr.K.Bala Sathya, Dr.R.Sofia; Mannar Thirumalai Naicker College, Madurai
Page No: 621-625
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030131
77. Enhancing Entrepreneurship over skill development: An Initiative Programme in India
Dr. K. Dhanalakshmi, Dr. R. Rajesh Ramkumar; Ayya Nadar Janaki Ammal College, Sivakasi
Page No: 626-631
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030132
78. A Study on flow of Foreign Direct Investment in Indian Economy
Ghana Shyam Kafley, Dr. M. Chandrasekaran; N.M.S.S. Vellaichamy Nadar College, Madurai, India
Page No: 632-637
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030133
Dr. Mrs. M. Tamilselvi; E.M.G. Yadava Women’s College, Madurai
Page No: 638-644
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030134
80. GST: A PERFECT INSTRUMENT FOR MSMES GROWTH IN INDIA
Dr. K. CHELLAPANDIAN, R. GURUMEGALAIRAJAN; Vivekananda College, Tiruvedakam
Page No: 645-652
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030135
81. IMPACT OF BIG DATA ANALYTICS ON BUSINESS
Mrs.S.Sumathi; EMG Yadava Women’s College, Madurai
Page No: 653-659
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030136
82. START-UPS IN INDIA- OPPORTUNITIES AND CHALLENGES
Mr. Amit Sejwal, Ms. Anamika Suman, Mr. Animesh Das, Mr. Anirban Sarkar; Xavier Institute of Management & Entrepreneurship, Bangalore Bangalore
Page No: 660-667
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030137
83. Start-up Ecosystem in India
Dr. S. Pasupathi, Dr. R. Mohan raj; Vivekananda College, Tiruvedakam
Page No: 668-674
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030138
84. The role of commercial banks in funding of startups
Dr. M. CHANDRASEKARAN; Nadar Mahajana Sangam, S. VellaichamyNadar College
K.ANUSUYA; P.K.N Arts & Science college
Page No: 675-682
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030139
85. STARTUP INDIA – A NEW PARADIGM FOR YOUNG ENTREPRENEURS
Dr. B. Kothai Nachiar, Dr. V. Devika; Mannar Thirumalai Naicker College, Madurai
Page No: 683-688
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030140
Mr. A. Babu Franklin & Dr. (Mrs.) A. Rama; V.V.Vanniaperumal College for Women, Virudhunagar.
Page No: 689-699
DOI:18.0002.IJAEMA.2019.V11I8.208301.0030141
S. Thowfeek Khan; CARDAMOM PLANTERS’ ASSOCIATION COLLEGE BODINAYAKANUR
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030142
88. FOREIGN DIRECT INVESTMENT AND SERVICE SECTOR: AN OVERVIEW
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030143
89. GREEN ENTERPRENEURSHIP: STRENGTHENING THE INDIAN ECONOMY
Dr. M. Suganya B. Karthick; Saraswathi Narayanan College, Perungudi
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030144
90. SERVICE QUALITY TOWARDS RETAIL STORES ACROSS COIMBATORE DISTRICT
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Dr. P. AYYAPPAN; Erode Arts and Science College, Erode
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030145
91. START UP INDIA – PROGRESS TOWARDS DEVELOPMENT AND HARNESSING INNOVATION
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030146
92. FUNDING SUPPORT FOR MSMEs
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DOI:18.0002.IJAEMA.2019.V11I8.208301.0030147